Celebrities

How Selena became Instagrams number one followed celebrity

mycherrypop5

This month, Selena Gomez became the number one followed celebrity on Instagram. The music star has amassed a following of 70 million followers. She dethroned her best friend and country-pop star Taylor Swift to take the top spot. Here are few theories on how she hit that top spot:

Number of posts

One of the biggest factors attributed to her success is the lack of posts. She has a total of 1381 posts at the time of writing this article. This is about a quarter as  much as seventh placed Kylie Jenner and half of fourth placed Arianna Grande. Sometimes less really is more.

The Justin factor

Though currently off, her on-again and off-again relationship with Justin Bieber adds a lot of intrigue and gossip to her followers and their circles. Then there is also the possibility that his followers follow her to keep up with any potential reconnection.

Highly engaged fans

She has a highly engaged fan base who follow her every move and are willing to consume any and all content she puts out. Vanity Fair calculated the engagement rates of fans on Instagram and she came second only to Soccer star Lionel Messi.

Content

Her content is also highly relatable to her fans. She does not position herself as some queen bee and you never see shots of her relaxing on a luxury yacht or out partying. Her pictures are all down to earth and have a bemused take on life. She wants everyone know she is one of us.

Related Posts

  • Are You Getting a Good Night’s Sleep Each Night?

    We all perform better when we’ve had a good night’s rest. But it’s just so hard these days. If you live in an apartment, you no doubt have noise coming from neighbors or kids playing outside. Many people live near freeways and busy roads now. Worry is another big obstacle to a good night’s sleep….

  • Do I need acoustic panels for my music studio?

    Acoustic panels are a must for any music studio as they will improve recording quality. However, there is a right and wrong way of fixing Acoustic foam. The best way to assess the number and type of panels you will require will be determined by the size of your room. Smaller studios will need more…

  • 5 of the best gifts for film lovers

    Blog provided by Curacao If you’re looking for a five star gift that will make your film lover friend ecstatic, we have selected some of the latest film buff gifts that are affordable but make a big impression. Elite screens B100-inch pull down projector screen If you want to give a gift that can bring…

Archives