Celebrities

How Selena became Instagrams number one followed celebrity

mycherrypop5

This month, Selena Gomez became the number one followed celebrity on Instagram. The music star has amassed a following of 70 million followers. She dethroned her best friend and country-pop star Taylor Swift to take the top spot. Here are few theories on how she hit that top spot:

Number of posts

One of the biggest factors attributed to her success is the lack of posts. She has a total of 1381 posts at the time of writing this article. This is about a quarter as  much as seventh placed Kylie Jenner and half of fourth placed Arianna Grande. Sometimes less really is more.

The Justin factor

Though currently off, her on-again and off-again relationship with Justin Bieber adds a lot of intrigue and gossip to her followers and their circles. Then there is also the possibility that his followers follow her to keep up with any potential reconnection.

Highly engaged fans

She has a highly engaged fan base who follow her every move and are willing to consume any and all content she puts out. Vanity Fair calculated the engagement rates of fans on Instagram and she came second only to Soccer star Lionel Messi.

Content

Her content is also highly relatable to her fans. She does not position herself as some queen bee and you never see shots of her relaxing on a luxury yacht or out partying. Her pictures are all down to earth and have a bemused take on life. She wants everyone know she is one of us.

Related Posts

  • Celebrities Who Use TM Meditation to Keep Everything in Perspective

    Create Abundance is a book by Zhang Xinuye sharing wise teachings that demonstrate how we can create abundance in our lives through mind-body-spirit cultivation. Learn to adopt the teachings and apply them to all areas of your life. Ringo Starr is the most famous drummer ever and he has had great success in embracing meditation…

  • Which Hollywood Celebrities Practice meditation?

    Article by Zhang Xinuye of Create Abundance Hollywood stars have very stressed lives and need to be on set at different times and for long periods. They also must travel extensively, and this plays heavily on their stress levels. Meditating has relieved them of the stress and helped them to relax and be more present…

  • Contacts Are Used By Pros

    Basketball and football are a couple of the most watched sports there are. Even people who don’t follow these two sports often find that they know the names of at least a few of the top players of each, whether they were really interested in knowing or not. Perhaps one of the main reasons why…

Archives